In 2010 the brewing team was asked to make a seasonal beer for Halloween. There were rumours of an old bottle of Deathly Pale Ale in Southwold’s Red Lion, and the idea was to make something that resembled it. Deathly Pale Ale's label featured a skull and crossbones, but it looked like poison and was swiftly changed before release. After encountering similar issues, the beer remained pale, but the design was reviewed and thoughts turned to shipwrecks and ghost stories. Earlier that year, our master brewer, Fergus spent and evening talking hops with Brooklyn Brewery’s Brewmaster, Garratt Oliver, and the team from Brewers Select Group. They raved about a new American hop variety called Citra, and he decided to use it at the next opportunity. We built Ghost Ship's recipe around Citra, and it went down a storm. In 2011 we brought it back, but it went so well, we barely made it to Halloween before we ran out. In 2012 it became a permanent beer in our range, and it's now our best-seller.